5 Things that Change Metrics to Action!

5 Things that Change Metrics to Action!

Analytics? Metrics and measurement, data sorted to reveal pattern and flow. The power of analytics is in the translation from metrics to action. It’s the difference between knowing you have an audience to having that audience engage with you, in a way you desire and...
Facebook Changes Things Up!

Facebook Changes Things Up!

Facebook has banned “like-gating”! “Like our page!” is a phrase you won’t see much anymore following a recent change to Facebook’s Policy. Good for users, but not good for folks relying on likes to get Facebook recognition. What is like-gating? When a Facebook...

Spam and Forwarding

It is quite popular to forward email to a large provider such as gmail or hotmail. Doing so even appears to eliminate a much larger percentage of spam than Lexicom’s own filters, particularly in the case of forwarding to gmail. There is, however, a significant...

Facebook to restrict Corporate access to fans!

Facebook wanted us to connect directly with our customers using their platform. We said Yes Sir, lets do that. Now the facebook message is: Pay up if you want to reach all those folks who liked your facebook corporate image. So where does that leave the small company...

E Mail Management

Email Management This section describes managing email accounts on the server. For information about accessing your email account(s), see the support section of our main web site. The main email management screen provides a list of currently configured email addresses...